
PR FOR LIFESTYLE BRANDS
Attention Looks Good On You

We Get Brands Talked About
In the media, online, through influencers, at events and, if we’ve done our job particularly well, between actual people.
From launches and big brand moments to ongoing PR, we find the stories worth telling, the people worth telling them to and the best way to get everyone interested.

BUILD VISIBILITY
More of the right people knowing you exist.
Good place to start.
BUILD REPUTATION
Being known is good.
Being known for the right things is considerably better.
CREATE TALKABILITY
Give people something worth talking about.
We can’t expect them to do all the work.
DRIVE RESULTS
Coverage is lovely.
Coverage that actually does something is lovelier.
Some brands want us to do the lot.
Some have clever people in-house who just need a PR brain in the room.
Some would quite like our tools, templates and know-how and for us to leave them to it.
Conveniently, we have an option for each.

BIG AGENCY EXPERIENCE. INDEPENDENT ENERGY
3 Ways to Work With Us
FLEXIBLE BY DESIGN

Full-Service PR
The full-service option.
We become an extension of your team, taking your PR from strategy through to execution across media relations, influencer marketing, activations, events and campaigns.
Whether you're launching something new, building momentum or looking for a fresh approach, we bring the strategy, ideas and experience to make it happen.
Hybrid PR
Our collaborative model for brands with the resources to execute but looking for senior PR strategy, direction and expertise.
We build the strategy, sharpen the story and give your team the tools, guidance and industry know-how to deliver it.
More expertise. More flexibility. Less traditional agency overhead.


DIY PR
Our PR tools, templates and resources package decades of industry experience into practical resources your team can pick up and use.
Built for brands and marketers who want a smarter way to tackle PR in-house.
Here's Where It Gets Good
Experience That Delivers
Decades of PR and marketing experience across lifestyle, fashion, entertainment, beauty, food, wellness and consumer brands.
We’ve seen what works.
We’ve also seen plenty that doesn’t.
Both are useful.
Marketing Brains
We understand what happens before and after the coverage.
Which tends to make the PR better.
Flexibility
A launch. A campaign. Ongoing support. A second brain.
We don’t need to turn everything into a 12-month retainer.
Results Focused
We agree on what success looks like before we start.
Very useful.
